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6 Cover Letter Secrets Every Candidate Needs to Know

April 18th, 2017

If you’re like most job candidates, you dread writing cover letters. What are you supposed to say that’s not already discussed in your resume?

While writing a cover letter can feel like a pointless exercise, it’s not. As one of the top employment agencies in Spokane, WA, Provisional knows that hiring managers do read them and they’re actually an opportunity to promote yourself – and why you should get the job. To help you put together one that gets results, consider these tips:

#1: Don’t rehash your resume.

The cover letter shouldn’t be a duplication of your resume. Instead, it should be used to explain something new about yourself that your resume doesn’t showcase. For instance, if you’ve used the company’s products and services – and are a fan – then you can explain why you’ve always wanted to work there. In fact, telling a story is a powerful approach for cover letter writing.

#2: Focus on facts, not fluff.

Don’t make statements, such as “I’m a top-notch candidate best suited for this position.” You don’t know that; other candidates could be stronger or better suited. Instead, stick to facts about your background and the value you can bring to the potential employer.

#3: Be real.

Don’t be overly formal or use corporate jargon in your cover letter. When you do, you wind up sounding more like a robot than a real person. Also, don’t copy and paste a boilerplate cover letter and simply swap out the company and hiring manager’s name. They’ll know in an instant. Instead be professional, but also warm and engaging with your tone and language.

#4: Talk about what you can do for the employer.

Your cover letter shouldn’t be all about you. It should be about how you can help the company succeed, whether it’s through increased sales, more efficient processes, or shaping better policies. You may need to re-read the job posting to get a better sense of how your background and skills can contribute to the company’s bottom line.

#5: Use numbers and statistics.

Hiring managers want to see real results – in the form of dollars, percentages and statistics. So brainstorm an accomplishment that you can quantify and talk about it in your cover letter, including how you approached the problem and the results you were able to achieve.

#6: Expect to re-write it a few times.

No one gets their cover letter right the first time. Expect to write a few drafts and then revise it many times before it hits the mark. Also, make sure to proofread it plenty of times before sending it out to potential employers. That way you can rest easy it’s well-written and error-free.

Need more help with your cover letter, resume or job search?

Call the experts at Provisional. As one of the top employment agencies in Spokane, WA, we’ve placed more than 8,000 professionals with leading local employers since 1994. From writing your resume to getting interviews and offers, we can help you with every aspect of your job search, start to finish. Contact us today if you’re ready to learn more.

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