Provisional Blog

What Do Candidates Look for in Employers?

February 13th, 2018

During the hiring process, you’re going to be spending a lot of time evaluating job candidates. But have you considered that they’re likewise going to be assessing you too? As one of the Northwest’s leaders in specialized recruiting and staffing services, Provisional knows the best candidates want some key essentials from potential new employers. So if you’re not offering them, it can impact your ability to attract, recruit and hire top talent. To help ensure you’re competitive when it comes to hiring quality professionals, here are a few areas to focus on:

Pay and benefits.

Obviously, you can have the most rewarding and challenging job. However, if it doesn’t offer a competitive salary and good benefits, then you’re not going to be able to attract and hire the best people for your team. So make sure that what you’re offering is on par with other companies with similar job openings.


One of the most valuable areas you can focus on – one that will offer a big return on investment – is your employer brand. Candidates want to work at companies that are known in the community and in their industry for expertise and innovation.


In today’s world, candidates want more flexibility than previous generations in terms of work schedules. Whether you offer it through the ability to telecommute or with flex hours is up to you. However, keep in mind that it’s a huge selling feature for candidates and a good way to retain the top talent on your team.

Growth opportunities.

Top employees don’t want to stay in the same position, performing the same work, year after year. Instead, they want the opportunity to acquire different skills and advance into new positions. When you have a reputation for internal promotion and growth opportunities, you’ll have a far better chance of attracting leading candidates to your company.


When it comes to evaluating your company, candidates look at more than just the job and salary. They want to also know that they’re going to be a good fit for your team and the company at large. They’re interested in learning about the organization’s mission and values, so they can get a better sense of where your company’s priorities lie. If, for instance, you have a culture of feedback, flexibility, and promoting employee growth, it’s going to be incredibly appealing to today’s top talent.

Strong leadership.

At the end of the day, if the company doesn’t have strong and supportive leaders, it’s not going to stay profitable and thrive. That’s why, during the hiring process, it’s important to promote your executive team, the level of experience they bring to the table, and how they keep the company on the right course.

Need more help attracting better quality people to your team?

Call the experts at Provisional. Since 1994, we’ve been the Northwest’s leader in specialized recruiting and staffing services, placing over 6,000 direct-hire and temporary professionals with companies in Seattle, Spokane, and Coeur d’Alene. Contact us today. We’re ready to help you find the people you need, whether on a part-time, temporary or full-time basis.