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Provisional Blog

Why is a Cover Letter Important?

February 20th, 2018

You know that your resume is vitally important to the job search process. But did you also know that your cover letter is important too? As one of the leading employment firms in Spokane, WA, Provisional knows that for many candidates, though, it’s an afterthought. They focus all of their efforts on their resume and give minimal attention to the cover letter that accompanies it.

However, in many cases, hiring managers put a lot of weight on a cover letter for a few different reasons:

  • It’s hard to get a sense of the person behind the resume. But a cover letter gives more insight into a candidate’s personality.
  • It gives each candidate an opportunity to set themselves apart by explaining why they want work at a particular company or why they think they’d be a good fit for a position.
  • It also enables a hiring manager to tell whether a particular candidate did their homework. They want to know, for instance, that you have a solid overview of the company and what the needs are for the position.

So now that you know why a cover letter is so important, what can you do to ensure you make the best impression possible with yours? Here are a few tips to help you:

  • Do some research. Get to know the employer and as much as you can about the position they’re hiring for. That way, you’ll be able to write more intelligently about why you’re a good fit in your cover letter.
  • Think about why you want to work there. One great way to stand out with your cover letter is to tell a story. You can do that by talking about the company and why you want to work there. Get into specific details about what in your background would make you a fit for the position and the company.
  • Talk about the value you can offer. Hiring managers want to know what’s in it for them. In other words, what can you offer to a potential employer and why should they hire you over another candidate. So connect the dots for them. Play up your skills and experience that are most relevant to the position and the employer, and how those will enable you to hit the ground running in the job.

Need more help with your cover letter or resume?

Call the experts at Provisional. As one of the leading employment firms in Spokane, WA, we can work directly with you to craft a great resume, prepare you for job interviews, and match you with opportunities that are a great fit for your background, skills, personality and career goals.

Contact us today if you’re ready to get started.

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