Remote work has become the new normal in this day and age of COVID-19. Hiring managers see it as a trend that will continue. In fact, according to leadership and management consulting firm ConvergenceCoaching’s 2020 Anytime, Anywhere Work Survey, 81% of CPA firms anticipate a moderate to significant increase in remote work, post-pandemic.
Not only are more accountants working remotely, but candidates are also looking for virtual work opportunities. With so much uncertainty surrounding shutdowns and school closures, scheduling flexibility and remote work have become a necessity for many of today’s workers. It’s why, if you’re looking to attract top accountants, offering the option to work remotely is a must. The question is: how can you hire them without breaking the bank? Here are some tips to help you:
Break the mold.
Rather than posting a dry job description, take a different approach. Post a video on social media featuring CPA firm leadership. In it, discuss the company and what it offers potential candidates rather than simply what you’re looking for in an employee. This more informal, yet engaging approach will stand out and attract CPAs and accountants, whether for remote or in-house jobs, because it focuses on more than just the role but why your culture is a great place to work.
Get competitive.
Despite last year’s high unemployment rate, the economy is rebounding and top accounting candidates are in demand. If you want to attract them to your CPA firm, you need to make competitive offers.
Do some research ahead of time to ensure your salary and benefits are in line with or above what’s standard for a CPA firm your size in the Spokane area or the Northwest. Make sure your offer also clearly outlines any perks and benefits, like flexible scheduling, tuition repayment help, or mentoring and advancement opportunities. These can set your CPA firm apart from others and stand out to the best candidates.
Be upfront and honest.
Candidates are making decisions based on your offer. If it’s painting a rosier picture than what it true or you’re not clear in it, hiring the right candidate is going to be a challenge. You could wind up with a mistake, wasting time and money in the process. To avoid this, make sure before and during the offer process, you’re being honest and upfront about the opportunity and both the benefits and challenges. You’ll attract and hire the best-fit candidates when you do.
Work with a CPA staffing & recruitment firm.
At Provisional Recruiting, we have a specialty accounting division dedicated to sourcing, screening and hiring top accounting talent for local CPA firms. When you work with our team, you can save time and money. We’re able to locate higher quality professionals, faster, thanks to our robust candidate network. We’ll also rigorously screen and interview each one to ensure they’re equipped with the skills and abilities you need. When you partner with Provisional Recruiting, we can eliminate many of the hassles associated with CPA staffing and recruiting. Contact us today to get started.